The Challenge
Winzza Pizza was invisible online. When potential customers searched "pizza delivery near me" or "best pizza in Burbank," Winzza was nowhere on the first page of Google. Instead, chain pizzerias and delivery apps dominated the search results.
Their old website was a single page with a phone number and a PDF menu. It loaded slowly, was not mobile-friendly, and had zero SEO optimization. They were spending $500/month on Google Ads just to appear in search results.
The Solution
Blizzfull built Winzza a search-optimized digital presence:
- SEO-optimized website with structured data, fast load times, and mobile-first design
- Google Business profile optimization with photos, menu, hours, and review management
- Local search targeting for pizza-related keywords in the Burbank and greater LA area
- Online ordering integration directly from Google search results
- Content strategy with menu descriptions and location pages optimized for search
The Results
Within four months of launch:
- Top 3 Google ranking for "pizza delivery Burbank" and 12 other local keywords
- Google Ads spend reduced from $500/mo to $0 — organic traffic replaced paid
- 85% increase in website traffic from Google organic search
- 35% of new online orders came directly from Google search results
- 4.8 star average on Google reviews with automated review request system
Winzza Pizza went from paying for visibility to earning it organically, saving thousands per year while growing their customer base.